The LOVIT Way website

URL: thelovitway.ca

A bilingual landing page and “Our Story” page redesign to enhance user engagement and support Indigenous early childhood education.

Challenge

The LOVIT Way is a national hub for Indigenous early childhood education, but its landing pages lacked cohesion with the login-protected community space. With the launch of PEP Version 2, the site needed a clearer, user-centered introduction to its purpose and resources.

Task

The objective was to redesign the landing and “Our Story” pages to:

• Provide a seamless and engaging user experience that aligns with the platform’s community-focused mission.
• Highlight the launch of PEP Version 2, emphasizing its significance for Indigenous early childhood education programs.
• Ensure the website effectively communicates its role as a national resource hub for Indigenous communities.

Action

• Real-Time Design and Development: Utilized Wix’s development mode to design and build the pages in real time, allowing for immediate iteration and refinement.
• Content Optimization: Collaborated with stakeholders to distill extensive content into clear, concise messaging that aligns with The LOVIT Way’s mission and effectively communicates the importance of PEP Version 2.
• Visual Enhancement: Refined logos and icons using Illustrator to ensure brand consistency and visual appeal.
• Bilingual Implementation & Deployment: Coordinated simultaneous English and French launches, managing stakeholder feedback loops to ensure accuracy, brand consistency, and smooth rollout across both languages.

Result

1. Stronger engagement with a clearer pathway for users to access resources.
2. Successful PEP Version 2 rollout, reinforcing The LOVIT Way as a national leader.
3. Improved navigation and branding, aligning the site with its mission.

Tools Used

Photoshop, Illustrator, Wix