URL: soapboxnanaimo.com
Challenge
Contracted by Better Mousetrap Marketing, I was tasked with designing and developing a website for Soapbox Nanaimo, a non-profit community event that brought families and friends together for an annual soapbox derby. The website needed to capture the excitement of the event while providing clear information for participants and volunteers. While the site has since been redesigned, many of my original design elements remain in use today.
Action
- Brand Integration: Received the logo, brand colors, and wireframe as a starting point.
- Research & Design: Researched the organization, gathered key visual elements, and designed the layout in Photoshop.
- Custom Development: Built the site in WordPress with hand-coded HTML & CSS—no page builders used.
- Collaboration: Worked with a programmer to set up the WordPress environment and connect forms.
Result
- Successfully delivered a functional, well-designed website that maintained a strong visual identity, with core design elements enduring through multiple redesigns over the years.
Given Wireframe

Designed Solution
